https://creatingvalue.substack.com/p/real-problems-we-tackle-pricing-level This is a link to the exact case you answer and the other steps in the interview
Strategy Operations Interview Questions
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Case study on Lyft pricing optimization.
Tell me about yourself. Pretty obvious.
How much more or less do you pay drivers per trip given driver rides/month and salary and riders CAC and request rate? Your goal is to maximize net revenue for the next 12 months on this route.
How would you deal with an increased customer sensitivity to cost?
Provide a document for a feature focused on the reduction of shift cancellations. Use the provided dataset and example product document. as a template.
Why do you want to work here
If rider price changed, what could Lyft use/analyze to maximize revenue?
Explain how you modeled the growth of drivers/riders
To apply for The CBH Future Fund, you have to submit a “minimum viable brief”. A minimum viable brief is a 6-page (maximum) document that proposes a product or service based on your research and interactions with people in the real world. The ask is that you spend time researching one of the 20 customer types in the following list The CBH Future Fund -- Prospective Customer List for clues on real-life customer problems that are solvable with a product or service. You’ll outline your research process for discovering & validating the customer problem in a document, including (but not limited) to the following items: Detailed notes from research calls with customers We’re interested in the questions you asked, and the most meaningful quotes from customers that resulted in you learning something. Clearly articulated hypotheses about what the biggest customer problems are Any relevant data and analysis conducted There is no prescription on how much research to do, but we expect real conversations sourced from people outside of your existing network. We want you to build conviction on a particular customer problem (the more specific the better) and then design a solution around that problem. PROSPECTIVE CUSTOMER LIST Customer Type Workplace Type School Teachers School Farmers Farm Restaurant Managers Restaurant Retail Store Managers Retail Store Electricians Small Business (Self-Employed) Carpenters Small Business (Self-Employed) Plumbers Small Business (Self-Employed) Accountants Accounting Firm Construction Workers Construction Company Auto-Mechanic Small Business (Self-Employed) Landscapers Small Business (Self-Employed) Physiotherapists Physio Practice Veterinairan Veterinairan Clinic Mental Health Technicians Behavioral Health Facility Truck Driver Logistics Provider Painter Small Business (Self-Employed) Paramedic Hospital Registered Massage Therapist Small Business (Self-Employed) Hairdresser Barber Shop / Hairdresser
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