Pros
The ethics of a company should be lived out, not be words only. What I like about Coolblue is that it puts the customer really on the first place. Why is this important? Because it prevents the development of bureaucracy and/or a rat-race culture. Coolblue has a young workforce (average age is about 28 year), though people from my age (I’m a 45 year old dinosaur) are also appreciated. The company is growing at an immense rate, thus offering all kind of opportunities to grow within your job. Average education level is high. If you have an intelligence which is well above average, it will be a relief to talk to colleagues without having to explain everything And finally: it’s a pragmatic and down-to-earth company culture. Come as you are. (Though you might attract some strange glances if you keep on wearing suit-and-tie)
Cons
If your intelligence is above average, you might find quite a few colleagues which have an even higher intelligence. You face the risk to experience the other people have when talking to you. ;-)