Target Marketing: a sinking ship. - Anonymous employee Target Employee Review

1.0
Feb 27, 2010
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

Big brand. Opportunities to learn larger scope marketing.

Cons

Target Marketing: Incompetent leadership. Toxic environment. Insanitary financial administration. Poor vision of the future. Some key changes in leadership and focus have made Target lose the strong brand equity it built in the 1990s and reduce a former marketing power house to a community of bottom-feeders more concerned with their own inner culture than with developing solid strategies to stay relevant in the current market.

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Cons

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Pros

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Cons

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