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We're thrilled to share that Sudha Bhat, SVP – CX & Consulting at Firstsource, has won the Silver Award in the Digital Innovator category at the ISG (Information Services Group) Women in Digital Awards 2025! This recognition celebrates leaders who are transforming the digital landscape — and Sudha stands out for reimagining customer experience at its core. By blending intelligent automation with a deeply human approach, she's helping make CX smarter, more seamless, and more impactful for the people it serves. Reflecting on the win, Sudha shared, "This recognition is a celebration of the UnBPOᵀᴹ way — challenging the status quo, reimagining what's possible, and always putting people at the heart of digital transformation. More than anything, I hope it inspires more women leaders to step up and shape the future of digital and CX.” Congratulations, Sudha! Your vision and leadership continue to inspire us, and we can't wait to see the next wave of innovations you'll drive. ✨
84% of today's undergraduates aren't the "traditional" students who are fresh out of high school. They're part-time learners, parents, career-switchers, and working professionals. Higher education must evolve to meet their needs - flexibility, personalization, and career-ready pathways. Our latest whitepaper, "Why Higher Education Must Reinvent Itself for Today's Students," explores how institutions can: ✔️ Design flexible, stackable, and career-aligned programs ✔️ Use AI and data to personalize student journeys ✔️ Streamline operations to improve both outcomes and experience ✔️ Embrace lifelong learning as a growth strategy 📖 Download the whitepaper 👉 https://lnkd.in/gvr6BAeA
In an exclusive with CXOToday, our Chief Digital & AI Officer, Hasit Trivedi, shares how we're scaling AI in production, by: ✅ Reimagining outsourcing with UnBPO™ - shifting focus from cost to capability and agility. ✅Embedding AI into HealthTech, FinTech, and CXTech with relAI™ and our Agentic AI Studio. ✅ Blending human expertise, AI orchestration, and gig-sourcing to deliver measurable impact at scale. He also highlights what it takes to move beyond automation to real transformation by balancing governance, talent evolution, and leadership conviction. 📖 Full interview: https://lnkd.in/g6HEFtTc
✔ Sales compliance improved from 50% → 97% and consistently maintained for 6+ months ✔ Residential service compliance rose from 40% → 90% For a UK energy retailer, slipping to 50% compliance wasn't just a metric dip — it put customer trust, regulatory standing, and even their license to operate at risk. Firstsource applied a governance-first approach that embedded accountability into daily operations through: 🔹 Weekly trend audits 🔹 Proactive interventions 🔹 Clear, actionable training with 100% ownership The outcome: Compliance that protects trust and sustains performance. Discover more: https://lnkd.in/ddr_hQp6
🎓20% higher enrollment. ⚡25% faster analytics. 💰20% better aid utilization. That’s what a leading US university achieved with Firstsource’s #relAI™ suite of AI-led platforms, solutions and offerings. Faced with scattered data and delayed reporting, we deployed a Microsoft Fabric Lakehouse powered by relAI™ to: ✔️ Unify data into a single secure architecture ✔️ Enable self-serve analytics for faster, evidence-based decisions ✔️ Embed governance-first controls to protect information The outcome? Smarter enrollment, faster insights, and more personalized student support. 📽 Watch how we made it happen.
Wings Within | Johnferd's Success Story #WingsWithin #CareerOpportunity #Growth@Firstsource
The whole will always be bigger than the sum of its parts. You can't own every capability. You can't outsource every gap. But you can orchestrate. Orchestration is the ability to bring the right skills, partners, and technologies together — and align them to the client's problem, not a preset playbook. That's the Firstsource edge with UnBPOᵀᴹ: We don't push a model. We orchestrate the right one with partners. See how → unbpo.firstsource.com
Expectations are rising. Journeys are fragmenting. In today's experience economy, customer experience (CX) practices demand more than tools — they demand a mindset shift. Our UnBPO™ CX transformation framework brings this shift to life, enabling enterprises to deliver experiences that are human-first, frictionless, personalized, responsive, and rooted in trust. 📽️ Discover how we're transforming customer journeys at scale: https://lnkd.in/gct5NCeH #WeMakeItHappen #TechInEverythingWeDo #DigitalTransformation #UnBPO™
he noise around AI is all about loss. Lost roles. Lost relevance. Lost control. But the real story is gain. AI amplifies insight. Cuts the drag from decisions. And gives your people more capacity to create real impact. UnBPOᵀᴹ is built on that shift — from fearing disruption to designing advantage. See how → unbpo.firstsource.com #WeMakeItHappen #UnBPOᵀᴹ #AIinOps #AmplifyWithAI #FutureOfWork
💰 $1.5M saved annually. 📈 Provider data management accuracy improved to >99%. 📊 Review capacity increased by 4,500%+. That's the measurable impact Firstsource delivered for a leading national health plan struggling with massive claim fallout. By applying root-cause analysis, tighter controls, and weekly validations, we transformed a misaligned system into a smooth, automated routing process - eliminating leakage, strengthening compliance, and driving measurable outcomes at scale. This is UnBPO™ in action: combining deep-domain expertise, disciplined execution, and intelligent design to turn systemic problems into sustainable results. See how the health plan turned claim leakage into lasting savings: https://lnkd.in/gKu2Fhmy #WeMakeItHappen #TechInEverythingWeDo #DigitalTransformation #UnBPO™ #TechInHealthcare #Healthcare #HealthcareInnovation